About Us

Hi, I’m Jennifer — the founder of DALY (pronounced “daily”).

DALY started the way a lot of good ideas do — from a small obsession. I’ve always loved phone cases and found myself constantly switching them out depending on my mood, outfit, or the season. It’s the one thing I carry everywhere, so I’ve always believed it should feel like an extension of personal style.

But I could never quite find cases that felt simple, elevated, and easy to wear every day. Most were either too busy, too trendy, or didn’t feel like something I’d want to keep on my phone for more than a week.

So I created DALY — phone cases designed to be minimal, timeless, and made to elevate the everyday.

The name DALY comes from my middle name, but it also reflects the idea behind the brand: something simple, thoughtful, and designed to be part of your daily life.

DALY is also personal in another way. My mom has lived with Type 1 diabetes for many years, and because of that, giving back has always been important to me. $1 from every DALY order is donated to organizations supporting Type 1 diabetes research, education, and advocacy.

DALY is about more than just a phone case — it’s about creating something thoughtful that you carry with you every day.

Thank you for being here.
— Jennifer